How Arsenal, Barcelona and Erling Haaland fueled £200m rise of KSI and Logan Paul’s energy drink brand Prime

Arsenal, Barcelona, and Erling Haaland have played significant roles in the substantial growth of KSI and Logan Paul’s Prime.

Arsenal partners with PRIME hydration drink | News | Arsenal.com

The rise of their channel’s value by £200 million can be attributed to several factors, including sponsorship deals, increased viewership, and strategic partnerships.

FC Barcelona signs partnership with isotonic drinks brand PRIME

Both KSI and Logan Paul have leveraged their massive followings and charismatic personalities to secure lucrative sponsorship agreements with major brands, including sports teams like Arsenal and Barcelona. These partnerships not only provide financial support but also expose their content to a broader audience.

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The involvement of popular football player Erling Haaland has also contributed to their channel’s growth. Haaland’s appearance in their content likely attracted football fans, further expanding their viewership.

KSI & Logan Paul reveal Erling Haaland as first Prime-sponsored footballer  - Dexerto

In summary, the combination of sponsorship deals with sports teams like Arsenal and Barcelona, collaborations with well-known figures like Erling Haaland, and an ever-increasing viewership have fueled the impressive £200 million rise of KSI and Logan Paul’s Prime.

How Arsenal, Barcelona and Erling Haaland fuelled £200m rise of KSI and  Logan Paul's Prime - Mirror Online